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Department of Primary Industries and Resources

Citrus Canker

Citrus canker is a contagious plant disease that affects the health of plants, and has been found in the Northern Territory. 

This campaign was informed by a extensive community, industry and key stakeholder consultation undertaken by Campaign Edge Sprout. Also delivered was a comprehensive strategic and media plan that directed the creative into an engaging, non-government looking approach. We thank the department for being bold. 

Whilst this was a Citrus Canker focused campaign, the approach was designed to be extended to other Biosecurity threats in the future, such as African Swine Fever.

Design Process

Signage

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Sydney

Sydney

Suite 1, 79 Myrtle St, Sydney NSW 2008

02 9184 0852

Brisbane

Brisbane

90 Victoria St, West End Brisbane QLD 4101

07 3013 6282

Melbourne

Melbourne

Suite 207/430 Little Collins Street Melbourne Vic 3000

03 8687 2159

Darwin

Darwin

3/40 Cavenagh St, Darwin City NT 0800

08 8980 5700